Phone: +1 917.612.0163 | adrianafruchter@gmail.com | linkedin.com/in/adriana-fruchter | https://portfolio-af.framer.ai
US Citizen | Languages: English - Portuguese

Adriana Fruchter

Adriana Fruchter

Livingston, NJ 07039

UX/UI Designer

User-Centered Design, Interaction Design, and AI Exploration

Hello! I'm a creative thinker with a strong background in front-end engineering, deeply passionate about user interaction and experiences. Proficient in React, TypeScript, and Tailwind, I bring robust problem-solving skills and a commitment to user-centered design. Having recently completed the eCornell UX Design Certification, I'm finalizing my diverse portfolio, using Figma for UI design and prototyping. Alongside this, I've ventured into Artificial Intelligence, exploring various AI tools and prompting techniques to enrich user interfaces. Eager to contribute in a creative and dynamic environment, I'm ready to influence the exciting evolution of AI and UX design.

Experience

Experience

KBRA.com - Software Engineer

Feb 2022 - Apr 2023 - Remotely  - Livingston/NJ

As a Front-End Developer at KBRA, I collaborated with the team to deliver a seamless user experience across KBRA.com web applications. I Worked on the Premium Entitlement project, finishing the front-end interface details to meet the design and functionality requirements. I helped implement the new search functionality using Elastic, improving the users' search speed and accuracy. I also explored and collaborated with heuristic analysis and UX design ideas. Stack: React, Typescript, Tailwind, Elastic Search, GraphQL, React-Admin, NextJs, Remix, Cypress, Jest, Storybook, GitLab, VS, Jira, Zod, Contentful,Pendo.io, Figma

DDSGadget, Inc.  - DDSGadget.com - Software Engineer

Dec 2019 - Feb 2022 - Remotely  - Livingston/NJ

I helped create a new website version utilizing Next.js Commerce with a headless backend. I also developed drop shipping facilitation and inventory management,  using an administrative backend built on Postgres (Hasura) and React-Admin. I collaborated with a team of developers, primarily focusing on React and Tailwind for component development and customization.  Stack: React, React-Admin, NextJs, Typescript, Tailwind


Dez 2010 - Oct 2019 - Remotely  - Miami/FL

DDSGadget, Inc. - DDSGadget.com | Jan 2016 - Dec 2019
Managed and maintain client’s Magento e-commerce website and Wordpress installation. Installed extensions and plugins for Wordpress. Integrated Magento with client’s warehouse, and CRM (Vtiger) via custom API calls.

Emerginnova, Inc.  - Emerginnova.com/ | Jan 2018 -Ago  2019
Developed customized WordPress plugins and PHP functions to handle complex functionality to integrate the client’s e-commerce system (Shopify) with the client’s shipping software (Ordoro) and warehouse. 

OsseoNews, Inc. - OsseoNews.com | Apr 2010 - Dec 2019
Managed and maintained the client’s WordPress website. Eventually helped to migrate the entire WordPress site to a NextJs/React platform.

Anthony Brands: Anthony.com - getShaveWorks.com | Jan 2015 - Feb 2018
Successfully incorporated a Bootstrap design into a customized Woocommerce theme, effectively establishing a fresh website identity. Additionally, I installed WordPress plugins, enabling integration with Facebook and Google Analytics. I adeptly managed the website for the second brand, providing daily support and swiftly resolving any issues to ensure smooth operation.

soCozy.com | Feb 2014 - Dec 2018 
I conducted a comprehensive revamp of the website, updated Magento to Version 1.9, installed customized themes, and integrated new extensions. Additionally, I diligently ensured the ongoing maintenance of the website.



DALI Commerce - Interactive Consulting

DALI Commerce - Interactive Consulting

Mar 2007 – Aug 2009 - Manhattan - NY

G2 Direct & Digital, Grey Global, is a division of WPP Group and is one of the largest direct and digital communications agencies in the US. At G2 Direct, I developed flash applications for our clients. Projects included mini Flash websites, animations, and rich media banners focused on user interactions. I also gained significant experience using online advertising platforms.Client projects I worked on included: Aetna, 3M, Adobe, New Haart, Liberty Mutual, Flomax, Glaxo, Pfizer, Orencia, Su Chemical, Kmart, Kraft, Latisse, Cialis, and Crown Royal.

G2 DIRECT & DIGITAL - Senior Flash Developer

Education

Certification

Cornell University:
User Experience Design eCornell Certificate

Remote - NJ - May 2023 - ongoing

Udemy:
User Experience Design Fundamentals

Joe Natoli

Remote - NJ - May/Jun 2023

Udemy:
Understanding TypeScript

Maximilian Schwarzmüller

Remote - NJ - 2019z

Udemy:
React Testing with Jest and Enzyme

Bonnie Schulkin

Remote - NJ - 2017

Udemy:
Next.js & React - The Complete Guide
Maximilian Schwarzmüller

Remote - NJ - 2017

MAGENTO 1 - Certified Front End Developer #4039551

Remote - FL - 2015

Stack

React, TypeScript, Tailwind, Figma, Adobe, Sketch, NodeJS, NextJS, Gatsby, Material UI, Zod, Cypress, Jest, Storybook, Visual Studio, Jira, GitLab, GitHub, Postman , GraphQL, REST APIs, Hasura, Vercel, Elastic Search, React-Admin, Contentful, Discourse, Pendo.io

React, TypeScript, Tailwind, Figma, Adobe, Sketch, NodeJS, NextJS, Gatsby, Material UI, Zod, Cypress, Jest, Storybook, Visual Studio, Jira, GitLab, GitHub, Postman , GraphQL, REST APIs, Hasura, Vercel, Elastic Search, React-Admin, Contentful, Discourse, Pendo.io